Top 5 Fashion Games on iOS in Europe Q2 2024

In the second quarter of 2024, the top 5 fashion games on the iOS platform in Europe showcased a variety of performance trends in terms of downloads, revenue, and weekly active users. Below, we delve into the specifics for each app, based on data from Sensor Tower.

Project Makeover from Magic Tavern, Inc. saw a consistent revenue stream throughout Q2, peaking at approximately $329K in the week of June 10. Downloads fluctuated, with a notable increase in the final week of June reaching around 93K. Weekly active users remained relatively stable, averaging around 640K with minor variances.

Makeup Stylist -DIY Salon game by REMEMBERS INFORMATION TECHNOLOGY CO., LTD. experienced modest revenue, averaging between $1.2K and $1.7K per week. Downloads showed a steady pattern, with a slight uptick towards the end of the quarter, reaching around 42K in the final week of June. Weekly active users hovered just below 500K, maintaining a stable user base throughout the period.

Makeup ASMR: Makeover Story from Makeup Games for FUN had a varied performance. Revenue peaked at approximately $4.3K in the week of May 6, while downloads saw a gradual increase, reaching around 42K by the end of June. The app's weekly active users demonstrated significant growth, starting at 727K in early April and rising to about 863K by the end of June.

Acrylic Nails! by Crazy Labs did not generate any revenue during Q2 2024. However, downloads showed a clear upward trend, especially in June, peaking at around 28K in the week of June 17. Active users mirrored this growth, increasing from approximately 40K to over 50K by the end of the quarter.

Super Stylist Fashion Makeover from CRAZY STYLE LTD. had a stable revenue stream, averaging around $7K to $8K per week. Downloads remained consistent, with a slight increase in June, peaking at about 20K in the week of June 17. Weekly active users remained steady around the 160K mark throughout the quarter.

For more detailed insights and data on app performance, visit Sensor Tower.